BOND took part in assembling a visitor experience for the 2018 International Woolmark Prize event.

International Woolmark Prize

Disrupting the Thread

The International Woolmark Prize is an award that celebrates fashion talents from around the globe that showcase the beauty and versatility of Merino wool. As part of a project team lead by Factory Fifteen, we took part in assembling a captivating visitor experience for the 2018 International Woolmark Prize event in Florence, Italy.

More Info

client:

International Woolmark Prize

website:

woolmarkprize.com

contributions:

Graphic design

Animation & motion graphics

Launch & brand campaigns

Spatial design

Print design

sector:

Fashion

Manipulating material threads.

The concept, Disrupting the Thread, took the essence of manipulating material threads and innovation in the wool industry. The award nominees were prone to disrupt traditional techniques in manufacturing and design, and this became expressed visually through coded algorithms, animation and experimental printed graphics.

international woolmark prize design by BOND
international woolmark prize design by BOND

The art of working together.

BOND created the communication material including social media content, spatial signage and print collateral for the event. Factory Fifteen directed the campaign and created the content for the show deploying digital media and projections pushing visitor engagement and interaction, while OBO led the event production and design.

international woolmark prize design by BOND
international woolmark prize design by BOND

International Woolmark Prize