Karhu

Karhu

Revitalizing a beer brand experience

Karhu (?Bear?) is the bestselling brand of beer in Finland, with a history going back to the 1920?s. BOND was asked to give the brand a makeover to ensure its continued relevance in the new millennium. A major part of the project was a branding concept for bars and pubs, which will be implemented into 500 locations around Finland.

More Info

client:

Karhu

contributions:

Brand experience

Branded environment

sector:

Beer brand

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Karhu