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Supporting political engagement

The Ministry of State for Federal National Council Affairs (MFNCA) is tasked with ensuring the smooth operation of the UAE’s Federal Advisory Council. Ahead of the launch of the November 2016 session, Bond worked with the Minister and her team to develop a series of new collateral. Taking a minimalist, fresh approach to the design, the packaging, books and accompanying animations were given as gifts to all 40 members, as well as to all Cabinet Ministers, to clearly communicate the procedures of the Council.